Manager - Corporate Communications (Media)

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Date: 27 Jun 2024

Business Unit: CCG Group, Chinachem Agencies Ltd, HK, Chinachem

Company: Chinachem Group

Job Overview

As the lead of Media Relations team in Corporate Communications Department, the job holder is responsible for the development and execution of effective media relations and publicity strategy for building and safeguarding the brand of Chinachem Group, playing an important role in the development of Chinachem’s narrative by delivering timely, relevant and compelling communications materials for both internal and external stakeholders.

Responsibilities

  • Design and implement high-impact communications and media relations strategies and campaigns to effectively propel Chinachem’s brand and thought leadership
  • Work collaboratively with business units on proactive and reactive media engagements at Corporate level
  • Establish and cultivate relationships with media, and stay on top of the latest developments of media landscape in Hong Kong and Mainland China
  • Take a proactive and creative approach to craft stories and pitch media interviews to communicate the Group’s strategy and innovations, and respond to media inquiries in a timely and accurate manner
  • Plan and execute media events, including press conferences, briefings, luncheons and tours
  • Provide report and analysis on media coverage, industry trends and best practices
  • Develop key messages, narratives, talking points, speeches, press releases and other corporate literature content to effectively communicate Chinachem's vision, mission and initiatives to internal and external stakeholders
  • Research stories from across the Group, and develop creative content to enhance public’s understanding of Chinachem’s purpose and values
  • Monitor and identify potential issues, including real estate-related stakeholders’ issues, and alert relevant teams at early stage for timely attention and handling
  • Take lead in providing strategic advice and end-to-end solutions for dealing with media in crisis

Requirements

  • University degree in Communications, Journalism, Business Administration, Marketing or relevant qualification
  • At least 10 years of experience in corporate communications, media relations, public affairs, and at least 2 years of team management experiences
  • Good command of both written and spoken English and Chinese
  • Track record of running creative and successful PR and communications campaigns to achieve business goals and enhance brand visibility
  • Experience of working in a complex business organisation, real estate or financial industry, and/or agency background is an advantage
  • Sound knowledge of media landscape and trends, as well as strong network with media in Hong Kong and Mainland China preferred
  • Ability to influence others with appropriate self-confidence and presence
  • Team player and self-starter with leadership skills, can-do attitude and collaborative mindset  
  • Solid project management and time management skills
  • Ability to multi-task and work under tight deadline and pressure

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